Whether you’re a small business owner trying to create or enhance your online presence, or a newbie to the online marketing arena, the biggest thing is to just get started.
When I first started in offline marketing, the concept was brand new. Thanks to evolving technology and new and unique ways to market to our customers, whoever they may be. Most small businesses didn’t even realize they needed this type of service yet. And even when they did, things were constantly changing. Google changes, text message marketing, QR codes and more new types of custom advertising.
As an offline marketing business consultant, naturally I needed to learn and keep up with them. There were quickly new tools becoming available. There was also education becoming available. The reason for that is because it was such a much needed service. So the firsts to become successful at it realized they could benefit even more, by showing other people how to become financially independent, and provide this much needed service at the same time! It’s all good!
The same to be said of the online marketing arena. Affiliate marketers, store owners, product developers, Kindle authors, and anyone else wanting to try and better their future, all soon realized that they had to learn everything they could because of all the quick changes.
Now here’s my simple point. While continuing my education, and acquiring new tools, I would study some of the other students. The questions they asked, the things they would say, and it always came down to one thing. Fear. Fear of rejection, fear of getting started, fear of failure. I’m not here to talk about fear. That’s a different post! I’m here to take an ounce of that fear away. For the newbies!
The first rule of thumb when starting out online is your domain name. I always recommend getting your own. Don’t let an “all in one online suite” of anything, have your domain name. Offline marketers, don’t let those big marketing firms who tout awesome SEO skills, have your domain name.
I know the domain name is what keeps beginners from getting started. Especially if you’re on a limited budget you really want to get it right. So maybe you just have to keep doing your niche research right?
Well sure, but quit using that as an excuse. Here’s my tip: Go now, and get yourself a (dot)info. GoDaddy sells (dot) infos for 3.99! Get that thing going. Get your hosting, transfer the domain, install a wordpress blog and just start doing! Play. Have fun. Get inspired.
You’re going to get experience, you’re going to get ideas, and you’re going to be on your way! And then when you’ve found the perfect domain name for your project, product or service, you’ll get that baby up in no time. You’ll have gotten the kinks, the little mistakes, and the (possible) big mistakes out of the way.
Best of all you’ll feel your confidence level on the rise. And I personally recommend that you proceed with confidence! (In everything that you do!) Go do it. Now!